Sports Planner

If you are planning a sporting event in Tyler, SPORTyler can help. Let SPORTyler take the pressure of planning your next big event off of your shoulders. SPORTyler offers a variety of free services to events coming to town including:


  • Professional bid presentations
  • Arrange hotel room blocks
  • Provide Resources – speakers, entertainers, caterers, facility rentals, transportation, and more

Publicity and Personnel

  • New Releases
  • Photos/Logo/Multi-media for presentations, programs, etc.
  • Registration Assistance
  • Speakers for Opening Ceremonies

Materials and Gifts

  • Tyler guides, maps, coupons, etc.
  • Name badges
  • Door prizes and/or goodie bags and other items
  • Tyler Gift Baskets

14th Annual Kick-Off Luncheon


If you are looking for the major sporting events in Tyler, Texas area, you have come to the right site! Whether its football, basketball, golf, tennis, softball, and soccer, we will make every effort to bring those events to Tyler!


SPORTyler was developed in 1990 as a not-for-profit organization by the Tyler Area Chamber of Commerce and the Tyler Convention & Visitor’s Bureau to promote and attract amateur sports and public recreational activities to Tyler and the East Texas area. SPORTyler is housed in the same facility with the Tyler Area Chamber of Commerce, VisitTyler, and the Tyler Economic Development Council. SPORTyler has successfully solicited many athletic events to the East Texas area, including those in the areas of soccer, baseball, softball, swim meets, 10k runs, bicycle tours and amateur and pro-am golf tournaments.


SPORTyler hosts an annual regional sports luncheon for football to promote the beginning of each season. Representatives from East Texas area high schools and colleges participate in the luncheons. Scholarships are given to a player from each school represented though the support of our presenting sponsors.


Located only 90 miles east of Dallas and 90 miles west of Shreveport, Louisiana, Tyler’s known for its large number of quality sporting events. SPORTyler is ready to assist you with your event plans. Please give us a call to learn more about our sporting capabilities, facilities, and special events.

East Texas Kick-Off Luncheon

Junior Golf

The Azalea Trail Junior Golf Classic attracts junior golfers and their families from across North and East Texas to Tyler and serves as the kickoff for the annual junior golf season.

Contact Information

315 N. Broadway Avenue
Tyler, TX 75701
Phone: (800)235-5712 x237
Fax: (800) 235-1268

Or email Cindy Smoak for more information.